Jimmy McKay and Tony Maritato dive deep into one of the biggest challenges facing physical therapy clinics in 2024 — hiring and retaining top Physical Therapy talent.
00:00 – Introduction: Tackling the PT Staffing Crisis
02:35 – The Current PT Job Vacancy Rate: 10% and Rising
05:58 – Creative Referral Programs: Avengers Assemble Strategy
09:45 – Leveraging Non-Licensed Staff and Telehealth for Efficiency
15:29 – Flexibility and Profit-Sharing: Long-Term Retention Strategies
19:45 – Using Social Media for Recruitment and Branding
23:00 – Bonus Tips: In-House Mentorship & CEU Programs
26:45 – Final Thoughts: Adapt or Get Left Behind
Backed by fresh research from the American Physical Therapy Association, Jimmy and Tony outline practical and innovative strategies to help clinic owners not only fill positions but also keep their therapists happy and motivated.
From creative referral programs and profit-sharing models to exploring non-licensed staff and telehealth solutions, these ideas are designed to revolutionize your hiring and retention process. If you’re a clinic owner or manager looking to overcome staffing shortages and build a stronger, more profitable clinic, this episode is for you!
Key Points Discussed:
The current PT job vacancy rate and its impact on clinics.
Creative referral bonuses to incentivize staff and bring in top talent.
Delegating tasks to non-licensed staff and leveraging telehealth to reduce workload.
The importance of flexibility and profit-sharing models to retain therapists.
Using social media and content creation to boost your clinic’s brand and recruit the best.
Special Guests:
Tony Maritato, PT, Business Coach
Jimmy McKay, PT, DPT, Host of PT Pintcast
Target Audience:
Physical therapy clinic owners, PT professionals, healthcare recruiters, and business managers in the healthcare field.
