Rebekah Radice is an award winning marketer and writer, internationally recognized influencer, and entrepreneur with over 20 years experience in marketing and business development. She’s the founder of Rebekah Radice Media and RadiantLA, CMO of Post Planner and the author of “How to Use Social Media to Virtually Crush the Competition” and “Social Media Mastery: A Comprehensive Guide to Social Media Growth.” In this episode, Rebekah reveals her top tips for creating and sharing engaging tweets using video and repurposed content. Her tactics will help you stand out in the Twitter feed and get people interacting with you. She also shares helpful advice on how to be more productive using “automation in moderation.” She highlights how she uses IFTTT as a strategy to pinpoint high value followers to stay in touch with. Rebekah also shares with us a wide variety of tools and apps that can help you amplify your thought leadership and boost your Twitter engagement. My Favorite Quotes During the Interview: “If you pair video with your own creativity, these tweets can be the catalyst to increased attention. Attention turns into clicks and shares, and that turns people from leads into sales.”
“Ask a question to encourage interaction. Ask a question with a screen shot sets your content apart, creating a conversation with your followers, positioning you as a thought leader.”
“Tools are one of my absolute passions because if there’s a way to be more productive in what we do on a daily basis, I’m going to find it.” You Call-To-Action Your call-to-action for this episode is to venture into Twitter video. This is a great way to create compelling content that will attract attention in your feed. I’ve been on a quest to get more people using this feature. It’s incredibly underutilized. I even started a new initiative called #VideoReplyDay on Tuesdays. I’m encouraging people to reply to their tweets with a video each week. It’s a great way to get in the habit of using it. And it’s super easy to do. See my videos below. And with this call-to-action I want you to tweet both Rebekah and I a video tweet telling us what you think about this episode. Send to @MadalynSklar and @RebekahRadice. We want to hear from you! How to Connect with Rebekah You can reach Rebekah on Twitter @RebekahRadice. It’s her #1 go-to-place. You can also connect with Rebekah through her website, www.rebekahradice.com and learn more about her work in digital marketing, social media and strategy consulting. Ask Me Anything! I want to answer your questions about Twitter. Leave me a voicemail at MadalynSklar.com/speakpipe and I will pick a few to answer on the show. Don’t be shy. I want to hear from you. Share Your Love for this Podcast Want an easy “one-click” way to Share The Love for this podcast? Go here: www.madalynsklar.com/love to tweet out your love. Read the Show Notes We take the notes for you during the episode. Get the show notes at http://www.madalynsklar.com/Twittersmarter45
