Jimmy and Tony Maritato In the interview, Jimmy and Tony discuss various side hustles that physical therapists can explore to potentially earn an additional $10,000 per month. They emphasize the importance of leveraging one’s specialized knowledge and targeting specific niches. Some of the ideas mentioned include creating and selling digital products like courses, eBooks, or PDFs; offering consulting or coaching services to PTs, clinics, or other businesses; developing a niche blog, podcast, or YouTube channel to educate and entertain while monetizing through ads, sponsorships, or affiliate marketing; and providing concierge or “come to me” PT services for personalized care.
Additionally, they mention the concept of intrapreneurship, where physical therapists can upsell services to their current employers by identifying problems in the system and proposing solutions to improve the bottom line. This approach can lead to success and help them branch out into other businesses or opportunities. Overall, the interview emphasizes the importance of focusing on the audience, understanding their problems, and offering valuable solutions that align with the therapist’s interests and expertise.
Visit https://ptpintcast.com/
Host: Jimmy McKay, PT, DPT
Jimmy is the Director of Communications for Mount Sinai Hospital in the Division of Rehabilitation and Human Performance and the Abilities Research Center (ARC).
He has a degree in Physical Therapy from Marymount University and a degree in Journalism and Mass Communication from St. Bonaventure University.
Jimmy was a rock radio DJ for 15 years, most recently as Program Director & Afternoon Drive host for 97.9X (WBSX-FM).
He has presented at State and National Conferences. Was appointed as a trustee for the Foundation for Physical Therapy research and was the captain of the victorious team in the Oxford Debate at the 2019 NEXT Conference.
Favorite beer: Sloop Brewing – Juice Bomb IPA