Explore the transformative power of diagnostic ultrasound and cutting-edge technology in physical therapy practices.
00:00 – Introduction: Why Diagnostic Tech Matters in PT
05:12 – Leveraging Diagnostic Ultrasound in Practice
15:33 – Building Patient Trust with On-the-Spot Diagnostics
23:45 – Marketing Strategies for PTs Using Innovative Tech
34:10 – Monetizing Content and CPM/RPM Breakdown
42:20 – Real-World Examples and Case Studies in PT
51:35 – AI in Physical Therapy: Complementing Care, Not Replacing It
01:02:44 – Parting Thoughts and Closing Remarks
This engaging discussion uncovers how high-tech tools are reshaping patient care, marketing strategies, and how therapists can grow their practices with innovative approaches.
Key Points Discussed:
How Diagnostic Ultrasound Enhances PT Care: Real-life examples of diagnosing tears, fractures, and more.
Marketing Your PT Practice with New Tech: Strategies to build trust and attract new patients through innovative diagnostics.
Monetizing Content and Reaching the Right Audience: Insights into leveraging YouTube and other platforms for growth.
Understanding CPMs and RPMs for Online Content: How to maximize revenue and target the right audience with content.
Special Guests:
Co-Hosts Tony Maritato (Physical Therapist & Business Expert) and Dave Kittle (Physical Therapy Entrepreneur).
